Pepsi Max Essay Example

Pepsi Max Essay Pepsi Max 1 problem identification: Introducing new low calorie and sugar free soft drink and consumers are unaware of it, but they are aware of Pepsi brand in the market 2 target audience: Geographic: Land: world wide Demographic: Age: 15-35 Gender: males who want to stay healthy Psychographic: Social status: upper / middle / lower SWOT analysis Strength Pepsi has stayed in this market for almost one century. So they are so experienced and stationed in peoples mind deeply. Now no one doesnt know the brand Pepsi-Cola Whenever the name Pepsi is heard, people will conjure up the image of fresh and cool drink. Pepsi-Cola is not only in high quality, cool and fresh but also have a competitive price in Chinese market* Sometimes Pepsi-Cola even has a lower price than Coca-Cola In China Opportunities Pepsi is such an experienced powerful global company, which has a basic of a great fund. So it has the ability to place a Idle sum of money to the promotion. We can see that the advertisement of Pepsi-Cola is so attractive. It also invited the top famous people to advertise for it. The advertisement is so elaborate and attractive so that Pepsi gained the special prize of the advertisement Granny. We will write a custom essay sample on Pepsi Max specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Pepsi Max specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Pepsi Max specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Pepsi also compares with the competitors and find their disadvantages to update its own quality, flavor and also package promptly in order to satisfy the consumers need. This is the biggest advantage of Pepsi Company. Weakness The design of Pepsi-Colas package is not as attractive as Cocacola. It still needs to be improved. Threats Pepsi-Cola and Coca-Cola have had the competition for about 80 years. Although Pepsi-Cola have won several times during this competition, the market share of Pepsi-cola is a little bit smaller than Coca-Cola 3 consumer insights: Inspire consumer to be loyal to Pepsi max (Results in customers preferring the brand and buying it over and over) 4 brand: Pepsi max is low-calorie and  sugar-free  cola for men 5 communication objectives: Customers preferring the brand and buying it over and over 6 selling idea: Live life to the Max 7 support: Pepsi max is low-calorie,  sugar-free  cola which help men not to gain weight. 8 creative direction: Pepsi Max. 100% Taste, 0% Sugar Live life to the Max 9 media: TV ads before and after matches, Billboards, Magazines, and Online strategy

Latin Names for Days of the Week

Latin Names for Days of the Week Romans named the days of the week after the seven  known planets–or rather, celestial bodies- which had been named after Roman gods: Sol, Luna, Mars, Mercury, Jove (Jupiter), Venus,  and Saturn. As used in the Roman calendar, the gods names were in the genitive singular case, which meant each day was a day of or assigned to a certain god. dies Solis,  day of the Sundies Lunae,  day of the Moondies Martis,  day of Mars (Roman god of war)dies Mercurii,  day of Mercury  (Roman messenger of the gods and god of commerce, travel, thievery, eloquence,  and science.)  dies Iovis,  day of Jupiter (Roman god who created thunder and lightning; patron of the  Ã‚  Roman state)  dies Veneris,  day of Venus  (Roman goddess of love and beauty)dies Saturni,  day of Saturn  (Roman god of agriculture) Latin and Modern Romance Languages All of the Romance languages–French, Spanish, Portuguese, Italian, Catalan, and others- were derived from Latin. The development of those languages over the last 2,000 years has been traced using ancient documents, but even without looking at those documents, the modern-day names of the week have clear similarities to the Latin terms. Even the Latin word for days (dies) is derived from the Latin  from the gods (deus,  diis  ablative plural), and it too is reflected in the endings of the Romance language day terms (di or es). Latin Days of the Week and Romance Language Cognates (English) Latin French Spanish Italian MondayTuesdayWednesdayThursdayFridaySaturdaySunday dies Lunaedies Martisdies Mercuriidies Iovisdies Venerisdies Saturnidies Solis LundiMardiMercrediJeudiVendrediSamediDimanche lunesmartesmià ©rcolesjuevesviernessbadodomingo lunedà ¬martedà ¬mercoledà ¬giovedà ¬venerdà ¬sabatodomenica Origins of the Seven-Planet Week Although the names of the week used by modern languages dont refer to gods that modern people worship, the Roman names definitely did name the days after the celestial bodies associated with particular gods- and so did other ancient calendars. The modern seven-day week with days named after gods associated with celestial bodies, is likely to have originated in Mesopotamia between the 8th and 6th centuries BCE. The lunar-based Babylonian month had four seven-day periods, with one or two extra days to account for the movements of the moon. The seven days were (probably) named for the seven known major celestial bodies, or rather for their most important deities associated with those bodies. That calendar was communicated to the Hebrews during the Judean exile in Babylon (586–537 BCE), who were forced to use the imperial calendar of Nebuchadnezzar and adopted it for their own use after they returned to Jerusalem. Theres no direct evidence for the use of celestial bodies as name days in Babylonia- but there is in the Judean calendar. The seventh day is called Shabbat in the Hebrew bible- the Aramaic term is shabta and in English Sabbath. All of those terms are derived from the Babylonian word shabbatu, originally associated with the full moon. All of the Indo-European languages use some form of the word to refer to Saturday or Sunday; the Babylonian sun god was named Shamash. Planetary Gods Planet Babylonian Latin Greek Sanskrit Sun Shamash Sol Helios Surya, Aditya, Ravi Moon Sin Luna Selene Chandra, Soma Mars Nergal Mars Ares Angaraka, Mangala Mercury Nabu Mercurius Hermes Budh Jupiter Marduk Iupiter Zeus Brishaspati, Cura Venus Ishtar Venus Aphrodite Shukra Saturn Ninurta Saturnus Kronos Shani Adoption of the Seven Day Planetary Week The Greeks adopted the calendar from the Babylonians, but the rest of the Mediterranean region and beyond did not adopt the seven day week until the first century CE. That spread into the hinterlands of the Roman empire is attributed to the Jewish diaspora, when the Jewish people left Israel for the far-flung elements of the Roman empire after the Second Temple destruction in 70 CE. The Romans didnt borrow directly from the Babylonians, they emulated the Greeks, who did. Graffiti in Pompeii, destroyed by the eruption of Vesuvius in 79 CE, includes references to the days of the week named by a planetary god. But in general, the seven-day  week  was not widely used until the Roman Emperor  Constantine the Great (306–337 CE) introduced the seven-day week into the Julian calendar. The early Christian church leaders were appalled at the use of pagan gods for names and did their best to replace them with numbers, but with no long-lasting success.   -Edited by Carly Silver Sources and Further Reading Falk, Michael. Astronomical Names for the Days of the Week. Journal of the Royal Astronomical Society of Canada 93:122–133Ker, James. Nundinae: The Culture of the Roman Week. Phoenix 64.3/4 (2010): 360–85. Print.MacMullen, Ramsay. Market-Days in the Roman Empire. Phoenix 24.4 (1970): 333–41. Print.Oppenheim, A. L. The Neo-Babylonian Week Again. Bulletin of the American Schools of Oriental Research 97 (1945): 27–29. Print.Ross, Kelley. The Days of the Week. The Proceedings of the Friesian School, 2015.Stern, Sacha. The Babylonian Calendar at Elephantine. Zeitschrift fà ¼r Papyrologie und Epigraphik 130 (2000): 159–71. Print.

Major General Robert E. Rodes - American Civil War

Major General Robert E. Rodes - American Civil War Robert E. Rodes - Early Life Career: Born March 29, 1829 in Lynchburg, VA, Robert Emmett Rodes was the son of David and Martha Rodes.   Raised in the area, he elected to attend the Virginia Military Institute with an eye towards a military career.   Graduating in 1848, ranked tenth in a class of twenty-four, Rodes was asked to remain at VMI as an assistant professor.   Over the next two years he taught a variety of subjects including physical science, chemistry, and tactics.   In 1850, Rodes departed the school after failing to secure a promotion to professor.   This instead went to his future commander, Thomas J. Jackson. Traveling south, Rodes found employment with a series of railroads in Alabama.   In September 1857, he married Virginia Hortense Woodruff of Tuscaloosa.   The couple would ultimately have two children.   Serving as the chief engineer of the Alabama Chattanooga Railroad, Rodes held the post until 1861.   With the Confederate attack on Fort Sumter and beginning of the Civil War that April, he offered his services to the state of Alabama.   Appointed colonel of the 5th Alabama Infantry, Rodes organized the regiment at Camp Jeff Davis in Montgomery that May. Robert E. Rodes - Early Campaigns: Ordered north, Rodes regiment served in Brigadier General Richard S. Ewells brigade at the First Battle of Bull Run on July 21.   Recognized by General P.G.T. Beauregard as an excellent officer, Rodes received a promotion to brigadier general on October 21.   Assigned to Major General Daniel H. Hills division, Rodes brigade joined General Joseph E. Johnstons army in early 1862 for the defense of Richmond.   Operating against Major General George B. McClellans Peninsula Campaign, Rodes first led his new command in combat at the Battle of Seven Pines on May 31.   Mounting a series of attacks, he sustained a wound in his arm and was forced from the field.    Ordered to Richmond to recover, Rodes rejoined his brigade early and led it at the Battle of Gaines Mill on June 27.   Not fully healed, he was force to leave his command a few days later prior to the fighting at Malvern Hill.   Out action until late that summer, Rodes returned to the Army of Northern Virginia as General Robert E. Lee commenced his invasion of Maryland. On September 14, his brigade mounted a stiff defense at Turners Gap during the Battle of South Mountain.   Three days later, Rodes men turned back Union assaults against the Sunken Road at the Battle of Antietam.   Wounded by shell fragments during the fighting, he remained at his post.   Later that fall, Rodes was present at the Battle of Fredericksburg, but his men were not engaged. Robert E. Rodes - Chancellorsville Gettysburg: In January 1863, Hill was transferred to North Carolina.   Though the corps commander, Jackson, desired to give command of the division to Edward Allegheny Johnson, this officer could not accept due to wounds sustained at McDowell.   As a result, the position fell to Rodes as the senior brigade commander in the division.   The first division commander in Lees army to not have attended West Point, Rodes repaid Jacksons confidence at the Battle of Chancellorsville in early May.   Spearheading Jacksons audacious flank attack against Major General Joseph Hookers Army of the Potomac, his division shattered Major General Oliver O. Howards XI Corps.   Severely wounded in the fighting, Jackson requested that Rodes be promoted to major general before dying on May 10. With the loss of Jackson, Lee reorganized the army and Rodes division moved into Ewells newly-formed Second Corps.   Advancing into Pennsylvania in June, Lee ordered his army to concentrate around Cashtown in early July.   Obeying this order, Rodes Division was moving south from Carlisle on July 1 when word was received of fighting at Gettysburg.   Arriving north of the town, he deployed his men on Oak Hill facing the right flank of Major General Abner Doubledays I Corps.   Through the day, he launched a series of disjointed attacks which suffered heavy losses before finally dislodging Brigadier General John C. Robinsons division and elements of XI Corps.   Pursuing the enemy south through the town, he halted his men before they could assault Cemetery Hill.   Though tasked with supporting attacks on Cemetery Hill the next day, Rodes and his men played little role in the rest of the battle. Robert E. Rodes - Overland Campaign: Active in the Bristoe and Mine Run Campaigns that fall, Rodes continued to lead his division in 1864.   In May, he helped opposed Lieutenant General Ulysses S. Grants Overland Campaign at the Battle of the Wilderness where the division attacked Major General Gouverneur K. Warren V Corps.   A few days later, Rodes division took part in the savage fighting at the Mule Shoe Salient at the Battle of Spotsylvania Court House.   The remainder of May saw the division participate in the fighting at North Anna and Cold Harbor.   After reaching Petersburg in early June, Second Corps, now led by Lieutenant General Jubal A. Early, received orders to depart for the Shenandoah Valley. Robert E. Rodes - In the Shenandoah:         Tasked with defending the Shenandoah and drawing troops away from the siege lines at Petersburg, Early moved down (north) the valley sweeping aside Union forces.   Crossing the Potomac, he then sought to menace Washington, DC.   Marching east, he engaged Major General Lew Wallace at Monocacy on July 9.   In the fighting, Rodes men moved along the Baltimore Pike and demonstrated against Jug Bridge.   Overwhelming Wallaces command, Early then reached Washington and skirmished against Fort Stevens before withdrawing back into Virginia.   The efforts of Earlys troops had the desired effect as Grant dispatched sizable forces north with orders to eliminate the Confederate threat in the Valley. In September, Early found himself opposed by Major General Philip H. Sheridans Army of the Shenandoah.   Concentrating his forces at Winchester, he tasked Rodes with holding the Confederate center.   On September 19, Sheridan opened the Third Battle of Winchester and commenced a large-scale attack against the Confederate lines.   With Union troops driving back both of Earlys flanks, Rodes was cut down by an exploding shell as he worked to organize a counterattack.   Following the battle, his remains were taken back to Lynchburg where he was buried at the  Presbyterian Cemetery.         Ã‚   Selected Sources VMIs Civil War Generals: Robert E. RodesGettysburg Generals: Robert E. RodesNPS: Robert E. Rodes

London transport in decline Essay Example | Topics and Well Written Essays - 2000 words

London transport in decline - Essay Example nd provides travel tips, downloadable maps for all modes of transport and information about where and how to get various kinds of travel tickets/passes. First time visitors better study all the possible modes of transport and plan the itinerary carefully before starting to explore the enchanting beauty of the city† (The London Transport System, 2010). During the peak hours, that is between 9.00 and 10.30 a.m. and 4.00 and 5.30 pm, the traffic could be daunting as these are the rush hours and people travel to and from during these hours. Other than these timings, traveling is relatively peaceful and enjoyable during rest of the day. Traveling in London can get to the nerves when it slows down in certain places because of traffic congestion. But traffic congestion allows one to enjoy the sights even more. London has its share of stately buildings and parks. There is also the mighty river, Thames, flowing through the city. It is not for nothing that over 14 percent of the population in the United Kingdom lives in London. However, the high population and business life in London has frayed the traveling system in London. Almost around the year, there is some repair or modification work at an Underground site that slows down travel by Underground rails. â€Å"Travel experts feel that the underground is showing its age, resulting in frequent delays, escalators going out of action and some stations being closed for repairs, especially during weekends. Though crime is not rampant, tourists are advised to avoid empty carriages, especially in the late hours. Smoking is prohibited both at the station and on the carriage. Tickets can be purchased at the station before entering the tube† (The London Transport System, 2010). â€Å"The London Underground is Europes largest metro subway system and is the worlds oldest underground system. It was inaugurated in 1863. It covers 253 miles of track and transports 976 million people yearly. The Underground is also connected to a

End of Life Essay Example | Topics and Well Written Essays - 1750 words

End of Life - Essay Example On the contrary, the scope of end-of-life care essentially aims to define guidelines for caring for patients whose death is expected or anticipated rather than working towards enhancing their life expectancy (Grinyer, 2011). The emergence of ethical dilemmas in end-of-life care are essentially rooted in handling sensitive issues and challenges which surface when executing significant decisions regarding an individual’s life. Thorns (2010) highlights that ethical considerations in the implementation of the process focus upon understanding the patient’s state so as to choose whether to continue with the treatment procedures or discontinue their provision. Moreover, under such circumstances where an individual likely does not possess the required psychological understanding to make correct decisions, concerned attendants and doctors are faced with either challenging the patients’ independence or agreeing with their choices thereby, granting them the right to possess complete control of their position and circumstances (Thorns, 2010). The emergence of ethical considerations in end-of-life care however, is not limited to the aforementioned assertions henceforth, this issue remains highly debated in scholarly circles; this paper applies three prominent ethical perspectives to critically evaluate and examine the concept from an ethical viewpoint. The utilitarian perspective explores theoretical issues from a multifaceted lens with reference to the concepts of end-of-life care and the role of doctors in the recognizing the independence and autonomy of patients with reference making their life decisions. As stated by Singer (2003) the nature of utilitarianism as a branch of consequentialism implies that the value of ethics in terms of each action or behavior is expected to be judged on an individual basis. In terms of examining the implications of adhering to utilitarianism the implications of the decision can be judged in a

World Population Essay Example for Free

World Population Essay Today all over the social media, whether a local TV station or a well known magazine such as New York Times, there have been repeated stories and articles circulating through regarding extreme poverty, sanitation and water problems in suffering countries, and other environmental issues such as global warming and possible extinction of many species due to loss of their habitat and water. We have seen it advertised and addressed everywhere. But many of these issues may be contributed to the major problem of our expanding world population. According to studies, the world population will be reaching 7 billion individuals this month. Our knowledge of how to control our increasingly high rate of world population may hold a significant solution on how these world conflicts may be controlled. If the knowledge and prevention of our expanding population seizes to act, our earthly planet may be in for a long road of unfortunate and threatening consequences. The two articles discussed in this essay address how citizens need to take on the challenge of reducing world population and what problems may continue to arise if we do not take action on such matter. First, in Jeffrey Sachs article, he notably states that with the rise of the world population reaching 7 billion that there are many consequences that must be stabilized in order to avoid major issues for our own humanity. Sachs begins his article with clearly discussing the environmental conflicts that we are and will continue to face with a growing population. Sachs states how the worlds agricultural systems are depleting our natural world. Species are becoming extinct with loss of their habitat due to expansion of our industrialized agriculture. As well, greenhouse gases are altering our climates and fertilizers are poisoning our natural elements. Sachs then goes on to discuss how the overbearing population rate is affecting our planets poorest and undeveloped countries. He describes how the poor societies suffer from high child mortality rates, lack of contraception methods, and failure of parents to provide adequate nutrition, education, and health care to their children. Jeffrey Sachs believes that there are two key factors to maintain a planet for a sustainable development. The first part is that he feels there needs to be a technological change to help avoid more environmental harm. Second, there needs to be stabilization in our world population by reducing fertility rates through family planning and contraceptive methods. Next, David Crary discussed the world population hitting 7 billion and also the challenges that are ahead of us as humans. Crary also makes a focus of how a rising population is affecting our undeveloped countries such as sub-Saharan Africa, Afghanistan, and Pakistan. In these poor conditions with a growing population rate, many of the undeveloped countries will be suffer from food and water shortages. In Crarys article, he discusses different issues in various parts of the world. First, Crary discusses the most populous countries on our planet, India and China, and how the overpopulation of humans is causing a gender-gap between the young females and males. This could be a future threat to these countries because there might not be a large enough young population to support the elderly. Although these countries have been reducing female fertility rates, family planning is still crucial. Cray also discusses how Europe and the United States will also have challenges among them with an overbearing population. In Europe, efforts have been made to shrink the birth rate. In Spain and Italy, many couples are finding that they are not having children due to economic issues. In the US, there is a significant population increase, and we are seeing this not through only high fertility rates but also illegal immigration. Overall, Crary does feel that the issue of our population increase is also a challenge that needs to be provided with a solution. Not only does Crary support the importance of family planning, use of contraceptives, or the goal to reduce birth rates, but he also supports the impact of saving our planet environmentally. We need to preserve our natural elements and focus on prevention of saving our Earth. In conclusion, I feel that the issue of our high rising population rates needs to be addressed. I do not feel that this issue is something that should be overlooked. When reading both articles, I was informed of the importance of family planning and the use of contraception. I feel that by providing modern methods of contraception to our un-developed countries, that we would see a significant reduction of birth rates. I feel that this is necessary to keep the poor societies from starving or dying from lack of food and water due to lack of resources. Also, in Crarys article, Crary provides various stats to promote the importance of stabilizing our population. I was shocked by the fact that the International Water Management predicts that 1. 8 billion people will suffer from water shortage. This to me really impacted me, and furthered my support to take action. I truly believe after reading both articles that we as humans need to take action. Our world is going to be impacted environmentally and economically negatively if we do not step up to the challenge of reducing our world population. I hope that all humans will be influenced by this issue, and as well take their part in bettering our world and our future.

History of the Byzantine Era and Significance Today Essay -- World His

Like John of Damascus, Theodore the Studite was an important literary figure and one of the principal people involved with the writing of the Canons. Theodore the Studite lived from 759-826 CE, and served as the abbot of the monastery of Studius in Constantinople from 798 CE until his death. Like John, Theodore was a defender of icons and believed that Iconoclasm was heresy. Theodore's arguments against Iconoclasm can be found in his three formal tracts and in his letter that opposed Iconoclasm based on the human side of Christ's nature, and on Theodore's belief that symbolism was necessary in religious worship. Though Theodore did admit that God could not, and should not be depicted in art, he still believed that the denial of the legitimacy of Icons of Christ meant the denial of the Incarnation. He argued that it was false to hold the belief, as the Iconoclasts did, that the symbol was the same as the essence it symbolized. Had this been true, he believed that the defende rs of images would have agreed that the legitimate icon of Christ was the sacred elements of prayer and conscious. Along with his writings and stances against the Iconoclasm, Theodore also created two important funeral orations, one for his mother Theoctista, whom he painted as a pious yet practical Byzantine lady, and another for his uncle Plato, abbot of the Saccudion monastery, whose rules had provided Theodore with a pattern that would aid him in his own monastic reforms. These works, by Theodore, provide arguments from the Iconoclasm periods, and also, from his personal history that give scholars a view into that period of the Byzantine history. Another influential scholar was Maximus the Confessor. In his early years, he studied philosophy, g... ...s F.X. The Western Humanities Volume I: Beginnings Through the Renaissance. New York, NY: McGraw-Hill Companies, Inc., 2010. Newman, Garfield. Echoes from the Past World History to the 16th Century. Whitby, Ont: McGraw-Hill Ryerson Limited, 2001. Nicol, Donald MacGillivray, Teall, John L. â€Å"Byzantine Empire.† Britannica Online Encyclopaedia Academic Edition. Accessed January 27, 2014. Retrieved From http://0-www.britannica.com.aupac.lib.athabascau.ca/EBchecked/topic/87186/Byzantine-Empire â€Å"St Maximus the Confessor.† Orthodox Church of America. Last Modified January 21, 2014. Accessed February 20, 2014. Retrieved From http://oca.org/saints/lives/2014/01/21/100249-st-maximus-the-confessor â€Å"Who is Saint Maximus?† St. Maximus the Confessor Orthodox Mission. Accessed February 20, 2014. Retrieved From http://www.stmaximus.org/who_is_st_maximus.html

Are Social Networks a Good Thing? Essay

When I think of social networks, I personally feel that they are a waste of time and there really is very little need for them; I can concede that they are helpful and give a lot of freedom and communication to virtually anybody but I feel that the more and more they evolve, the more engrossed in them people soon become. Social networks are a huge part of an era of the future and take away some of the best aspects to communicating and meeting people. To speak to people and see them in a physical form is by far the greatest way to truly know someone and communicate – Yet now with social networking becoming so popular and common, there is a rapid decrease in the amount of people who choose to communicate in a more traditional and exclusive way – which leads me to believe that social networks are not really worth the time they are so heavily privileged. Social networking can be seen in a variety of ways and a lot of opinions will be rife in praise. Social networks cause lots of grief, humiliation and (in extreme circumstances) even death. The number of teens that fall victim to the likes of cyber-bullying is astonishing and shocking. One in three teenagers *1 have been victims of cyber-bullying and the number will continue to rise. Sites like ask.fm and Facebook contribute heavily to why young people are becoming victims of verbal abuse or bullying due to the social networking they so often adore. The ease of access and use of sites like ask.fm and Facebook are a main source of the problem – children under the age of thirteen are becoming more and more engrossed in sites like Facebook and twitter all the time. – that eventually begins to fuel teenage suicides *2 and depression. These problems are caused by the function for people of all ages to say what they want behind a computer screen without any direct consequence on them. Sites like ask.fm are designed for people to communicate and share their thoughts and ideas without having to reveal their true identity and to prevent being judged but give people the opportunity to say horrible and hateful things to people without having to face any consequence. It is due to these sites that the rates and statistics of suicides, depressions and vulgar abuse are  increasing and can be so easily stopped. Although many will neglect, the increase in social networks and time spent on them are slowly and efficiently leading to poorer grades in schools across the country. *3 Due to this, children are worryingly, becoming less likely to leave school with top grades and struggle to gain entry to university degrees and college courses, which can often leave them disappointed with themselves and their futures. A lack of concentration and a poorer developing of essential vocabulary is becoming more and more common and directly results to them finding difficulty in what is already difficult exams. With the removal or clamping down of social media access, teens would become more focused on what is truly important and can totally shape their future with the right amount of hard work and dedication. On the other hand, social networking is not all bad and is a good form of free communication that can be used well, in moderation. Sites like Facebook and Twitter can allow the quick and efficient communication between many people but can also be a gateway to meeting people from all over the world. As appealing as it sounds it can often be abused by a minute minority but is generally used well and can be of great value to many. The interaction with others online can be of great help to some people and can help them become more confident around new people, their self confidence can be improved as well with the approval of peers online, thus resulting in a more confident and enjoyable approach in all walks of life. Due to social networking, young people can greatly benefit from the ever-growing evolution that is modern day technology and greatly improve in the practical aspects of using computers and other types of technology that are so commonly used and operated in the modern day of work. There can also be an increase to essential literacy skills – that are required to progress in school – through digital media and other forms of media through the social media platforms so accessible and varied throughout the world of online social media. Social media can be a goldmine of support to some people that feel especially  sequestered and have very unique and diverse interests. Through the use of a platform that is so widely accessed and can link to all corners of the world, it helps the most unique of people to find common ground and interests they can not only share themselves but with many others while making friends and learning about all new cultures and places in the meantime. It can allow the ideas and opinions of many different types of personalities to come together and have a say about topics and ideas that may only apply to a very distinct group of people. In many ways social networking cannot replace the topical news published in good, broadsheet newspapers and respectable websites like the guardian, but can be a good source of information and allow connections to people with similar interests to be made. Which can cause an exchange of information and different peoples understanding of a topic to help and drive the learning of the user greatly. Social media is also an incredible form of communication with the world, for some people who want their opinions and views to be heard, they can use the likes of Twitter and Facebook to attempt to reach out towards the rest of the world. This can be very important and helpful to some people and can directly contribute to a greater feeling of satisfaction and pride when they are able to voice their opinions to the world. Social networking has many positive aspects and can truly help people stay in contact, it provides a link to the world and there is a real desire for it, with the growing introduction of social networking in the education system it could potentially revolutionise and shape the modern way of life completely and is becoming a true leading breakthrough in the technological world. To conclude, I believe that social networking has its flaws – extreme as they may be – but should not be taken away completely. It should be improved and tweaked vigorously, to prevent people from being forced into a position where they seek the option of taking their own life as a result of the abuse and bullying they have to live with. Social networking is a topic where there is no right or wrong answer and there is plenty of evidence to go toward it or against it but I think there is more good done from it than it  is given praise for and I believe it to be an incredibly useful platform if used correctly.

Hand with the Reflecting Sphere

Reflection of Life Near the end of every journey of life, people will look back and reflect on past doings to judge the weight of what they feel their life was worth. For some, that reflection may be filled with feelings of accomplishment and contentment. That feeling can be for things such as settling down with a family or just simply making the most of what life has thrown at them. For others, however, the reflections may be filled with various memories of regrets stemming from things such as lost loves or an isolated lifestyle. Hand with Reflecting Globe, a picture drawn by M. C.Escher, a famous artist, depicts an example of a life reflection, in this case, the artist himself. The concept Escher tries to express is that each spontaneous action or decision has a major influence on what can seen in the reflection. The message being shown through this picture is that every man, woman or child who does not take full advantage of the life given to them will live only to look back on wh at can be described as an empty room, nothing to express emotionally and certainly nothing important enough to form any kind of attachment, however, a major element in Escher’s image is power.Power to control and change the reflection in the globe depending on the individual’s choices and actions in life. The focal point of any piece of artwork is the one object that instantly grabs the audience’s attention, in this case, the man, a representation of a life full of regret and delusion. The neutral expression seen on his face suggests that he holds no particular attachment to his surroundings and constantly keeping a professional front, not usually a feeling associated with one’s home. Another feature that hides what the man is currently thinking is his beard.Covering half of his face, the beard serves as a barrier between the reflection and the man’s emotions, in a sense, protection from reality. The simple curve of the globe causes the man’ s facial features to appear as if he has a small smile on his face, perhaps because the man wants to delude himself into thinking that the life he currently leads is not as horrible as it looks. The suit being worn leads the viewer to believe that while he may have a successful career, the man puts more attention on his work than his personal life that he seems to be uncomfortable even in such an intimate setting.His rigid posture also adds to the formality that he holds. The man sees his own home to be unfamiliar territory, stemming from the idea that he has no one to come home to, and holds no emotional attachment. Because of the lack of attachment, the man seems to be lifeless in the sense that there is a lack of movement or emotion within his body. The entire room is entirely bare of any personal belongings, such as intimate pictures, that can be usually seen littered in people’s homes symbolizing loneliness.The air in the room, like the man, seems to be completely lifele ss because things seem to be firmly planted on the ground and completely still. The furniture in the room seems to be completely untouched suggesting the lack of visitors. Their positioning, however, is set up in an intimate manner, a delusion made by the man into thinking that he does not lead an entirely lonely life. Besides the lack of anyone else in the room, the windows also radiate an isolated feeling. The bars on the windows closely resemble prison bars along with no visible door suggest that there is no escape.Prisons keep prisoners isolated from the general public as a form of punishment; the man sees that his current lifestyle is a type of punishment because prison bars keep people in but they also keep people out, isolating him further. On the other hand, the only light source visible in the room is coming from the windows hinting towards the brighter world outside and what the man could have had instead of sitting in a darkened corner. Because of the isolation his  "prison cell† provides, it only allows the man to see outside the windows and not interact with them physically causing a feeling of loneliness.When thinking of a globe, most come to the conclusion to the model of Earth, the public’s world. In this picture, however, the globe is a symbol for a world, more specifically the man’s world. Because of the characteristics of crystal, it causes one’s reflection to be flipped upside down and no matter how much the man may try to delude himself, it is too late to completely turn his life around. Therefore, the world the man is looking into is not his future, but into his past. The clarity of the reflection suggests that the globe is made of a chrome material.Chrome balls are hollow on the inside representing the emptiness within the man’s world. Because of the weightless quality, seen from the lack of strain in holding up the ball, the man’s world can be seen as extremely fragile and unstable. The frai lty can be connected back to the man’s lack of attachments because he finds nothing important enough to weigh down and stabilize his world. Each new attachment or accomplishment made in one’s life slowly adds weight and size to the globe also making it sturdier giving it a sense of balance, something humans seek in everything they see and do.In the man’s world, however, his lack of attachments is affecting the stability and size of his world since his world only consists of that one room. The room is big enough for a family but only houses one, thus, bringing, a sense of loneliness and regret. Within in the globe being depicted, it shows all the flaws of a life full of isolation despite the flawless nature of the surface of the globe. The hand, as simple as it is, plays a role just as important as any of the other symbols. â€Å"Take control into your own hands,† is a saying that is drawn quite literally in this picture because the hand is a symbol for co ntrol.Escher is emphasizing the fact that the holder is always in control of their world based on the decisions made. The weight of someone’s world is dependent on the confidence to make words become actions and being able to prioritize the events in one’s life. Thinking of the size difference between a hand and the world is astronomical. In the picture, however, both the globe and the hand are drawn roughly the same size showing the importance of both and how much of an influence one decision can make on their reflection. Besides the globe, the hand, in reality, is the only object that is physically in the picture.The man and the room are simply visual reflections. That small detail shows that the hand is the only controlling factor when it comes to what is being reflected and the only connection to reality. A hand to individuals is unique, just like his or her thought process. Therefore, each reflection varies person-to-person good or bad depending on their own choic es. A life filled with no attachments or achievements can cause a reflection filled with emptiness and regret when they do not live their life to the fullest and take control of their life.The regrets may come from being too absorbed in one aspect they completely ignore or forget about the other and it causes damage as time ticks on and it starts becoming too late. Escher has drawn a piece that truly resonates in any kind of person to convey the message that the power to live life to the fullest all rests in the palms of their hands and it is up to each and every person to make the decisions that influence the accomplishments and achievements made throughout lives.However, another message that comes through with the picture is also that the superficial world is what defines what is important today. People are more focused on making the money to live comfortably and to show off the material possessions that are owned. That drive to own material possessions has caused the neglect of t he social life that leads to the lonely and depressed feeling that is personified in the picture drawn by Escher. The picture is clear, materials hold no meaning and no pull without anyone to share in the success and provide support along the way.

The Issue of Conserving the Environment in the US

The Issue of Conserving the Environment in the US Tidwell talks about the issue of global warming, which has been termed in the academic circles as the global commons. The United States, just like other countries in the world, is being faced with the issue of conserving the environment in order to resolve the issue of global warming. In the United States, the water bodies are polluted each day, dust and gases are in the air, and the surrounding is full of waste products. This has an effect to the environment, which threatens the world security.Advertising We will write a custom essay sample on The Issue of Conserving the Environment in the US specifically for you for only $16.05 $11/page Learn More Environmental degradation is a global common because pollution in one country would probably affect the health of individuals in other countries. As the president was meeting other heads of states from all over the world, the issue of conserving the environment in the US was still a matter of concern, just in the same way as states have continuously failed to come up with a single policy to address the problems affecting the environment. Based on this issue, Tadwell advises Americans to neglect the policies that urge them to protect the environment at the individual level. This is because real pollution is caused by companies, which are never given regulatory policies to guide their production. For real environmental conservation, Tadwell advises that citizens should stop giving in to the tricks of the government and lobby the parliament to come up with laws that would lead to real environmental conservation. In this regard, environmentalists should employ the techniques utilized by the civil groups in 1960s, such as demonstration, to lobby politicians to design environmentally friendly laws. In the United States, there are quite a number of green gestures, but little political action. This means that various groups are willing to conserve the environment, but there is no political goodwill . He observes that the former president, George W. Bush, encouraged individuals to take the initiative of conserving the environment, but pollution rates have never changed. The country needs to come up with strong policies that would ensure the problem of global warming is resolved. The consequences of global warming are stern because some parts of the world might be extinct. For instance, some Irelands such as the Eastern Shores may join others, which will bring about conflicts. Hurricane, which is related to global warming, will bring about untold suffering. Therefore, it is upon Americans to come up with strategies that would prevent all these. The main solution to the problem of global warming is agitating for sustainable development. This means that today’s production should take into consideration the future generation. In this case, production should be friendly to the environment to prevent global warming.Advertising Looking for essay on ecology? Let's see if we can help you! Get your first paper with 15% OFF Learn More The future generation would have nothing to produce in case the rate at which the environment is being destroyed persists. Tadwell advises that the only way to ensure sustainability is through formulation of laws. He compares global warming to segregation. Segregation was a policy that had oppressed and subjugated many people in the United States. It was easy to end the policy through the designing of the appropriate law. Therefore, laws should be designed at both national and international level. The government of the United States should come with strong laws to punish those who destroy the environment. Similarly, the US should facilitate the crafting of the international environmental law. The only solution to pollution is the designing of laws.

How AI programs can overcome hiring bias

How AI programs can overcome hiring bias As the adage goes, â€Å"to err is human.† Mistakes and bias are built into the human condition. We can try our very best to maintain objectivity, but more often than not we allow personal biases to creep into our everyday decision making. While most of the time these biases are harmless, this can become a huge problem when your job is hiring people. Hiring bias is, unfortunately, a  real product of the human condition. Something as seemingly innocent as setting up an interview with a candidate just based off the fact that they attended the same high school, or more seriously, refusing someone based off their race or gender, can be problematic- especially in HR. So how can we as professionals prevent this sort of thing from happening? The solution could just be taking the human aspect out of the equation altogether. Artificial intelligence (AI) can eliminate unwanted bias during the hiring process. Originally appearing in an article posted on PandoLogic’s blog,  her e are some ways AI can erase hiring bias.Prevent hiring discrimination danger zonesAI works off data, meaning you still have the power to crunch the numbers. If you’re worried about bias creeping in, you can set the program to exclude metrics that indicate age, race, or gender. This leaves you with only the pertinent  information: experience, skills, capabilities, etc.According to a recent meta-study compiled by PNAS, hiring discrimination remains mostly unchanged over the past 25 years. Minorities continue to receive 30-50% fewer callbacks than their white counterparts. By and large, fewer callbacks mean fewer offers for Latinx and African-American candidates. No matter how qualified these candidates are on paper, they’re just not being considered as often. As alarming as these stats seem, we do have the means with which to combat the debilitating bias some people face. AI can make sure these candidates don’t fall through the cracks and are considered for qua lified positions.Set up guidelinesWe’ve all had that one boss that would drill standards and protocols into our brains until we could recite them in our sleep. As helpful as that was, living in the 21st century definitely has its perks. Just make tech do it!hbspt.cta.load(2785852, '9e52c197-5b5b-45e6-af34-d56403f973c5', {});You can quickly tell a program to follow specific guidelines and guarantee it will listen better than an intern. Let’s say you want to make sure you and your team follow the Equal Employment Opportunity  Commission (EEOC) guidelines. With an AI program, you can easily enter EEOC values to process applications. The result is a batch of qualified candidates that hit all the marks and follow all the rules.Streamline the interview processThe interview is still one of the most essential aspects of the hiring process. A face-to-face conversation remains a time-tested standard for hiring teams. If you’re a veteran interviewer, then you are keenly aware of the question-related pitfalls to avoid. But can you say the same for the rest of your team? This is where AI can jump in to help.You’ve screened your candidate using AI; now it’s your turn! AI programs like Ansaro  can allow you and your team to collaborate on proper, non-biased interview questions to ask against a grading system that you create. A pre-prepped interviewer can then grade candidates on a fairer scale.The interview may be a staple on the road to hiring, but how you prepare for one is evolving. Hiring discrimination has been a problem for decades across various industries and workplaces. Utilizing technological advancements to end this issue is exactly what tech should do: improve our lives for the better.

Maslow's Hierarchy of Needs as it relates to sexuality in older adults Research Paper

Maslow's Hierarchy of Needs as it relates to sexuality in older adults - Research Paper Example The inclusion of air, water, food, excretion, sleep and homeostasis is understandable but many critics have argued that sex should not be included as the absence of the act does not result to severe consequences. Maslow, however, countered by arguing that sex is mandatory for the survival of the species. Aside from the perpetuation of our species, several researches have found that the importance of sex transcends this purpose. The common thread among these researches is the self-actualization realized thru sexual interaction and satisfaction. In the published study of Susan Sprecher of the Illinois State University involving premarital couples, sex and the satisfaction gained from the act was a major determinant of relationship satisfaction, level of affection and degree of commitment. As people commit sex and gain satisfaction, the quality of the relationship becomes more enduring leading to higher levels of moral values. In a study involving old Chinese people, Kwong and Kwan (2006) found that a higher level of active composure, general well-being and satisfaction when sexual intercourse is practiced. Sex was found to be instrumental to daily living and would compensate for the depressing effects of inadequate incomes and physical weakness. Another interesting study was that of Walters and Williamson (1998) who examined the importance of sex in people who had undergone amputation in the lower extremities. The study is significant in this paper because the participants were mostly old people. Results indicated that having sex reduces the feelings of powerlessness and depression associated with the disability. Amputees stated that they felt ‘whole’ again and that they can do anything in the world again. Old people also need a healthy body to overcome depressive tendencies and become positive thinkers. To do this, the immune system of their body should be in an excellent state. Charnetski and Brennan (2004) was able to